Top 10 Online Shopping Sites in the UK For Clothes Shop for everything from pyjamas to designer clothes at one of the UK's top department stores. Expect to find brands such as Reformation, Rixo and Ganni along with homeware, beauty tech, and much more. ASOS offers over 850 brands across petite, tall and curve ranges. The most popular among the influencers Oh Polly stocks two-piece sets and body-con dresses while cult-favourite Nasty Gal is focused on vintage-inspired styles. BooHoo the fast-fashion juggernaut, offers womenswear at a reasonable price. ASOS ASOS was established in 2000 with trendy shopper in their twenties as its target audience. The company initially raised startup funds through the sale of cheap replicas of clothes worn by celebrities such as Sienna Miller and Kate Moss. After a few years, Nick Robertson and Susanne Clare decided to focus on clothing because it would yield the best returns. The ASOS website offers a broad variety of sizes and items, including maternity and plus size clothes accessories, shoes and stationary. The ASOS website also provides numerous trend guides, #AsSeenOnMe and other content that can encourage. Customers can also add items to a wish list and create private boards to keep track of their favorite items. ASOS's mobile app provides seamless shopping, with saved items being synced and quick checkout. Its app also displays the status of stock, which helps prevent disappointment when items are not in inventory. This is a great example of how retailers can make use of e-commerce to increase customer engagement and build loyalty. George at ASDA George, Asda's fashion label, was founded in 1989. It provides clothes for women, men and children. George offers a selection of clothes that are affordable and ethically sourced. Customers can buy clothing online, at over 500 Asda stores, and on the George website. The new collection is a part of the 'quiet luxury' style, with pieces crafted from silk, cotton, and linen blends. The collection includes slouchy suits as well as printed co-ords, and ribbed separates. Prices start at 12 pounds for a 100 percent Supima cotton T-shirt and go up to 77 pounds for full suits. ASDA George, a fast fashion retailer, designs new store plans and guidelines "generally every six weeks". Visual Retailing's software for retail planning is used by the company to modernise its planning process and ensure it is future-proof. It is now able to send visual merchandising designs and briefs with unprecedented speed efficiency, efficacy, and simplicity. StyleShoots, a multi-purpose photography machine, removes clothing from the background and then uploads them to Visual Retailing for immediate use in VM Layouts. This improves merchandising consistency and ensures that all stores get the same information. Debenhams Debenhams is one of the UK's most historic department store chains, which provides a variety of clothing and other items. It also features a great assortment of brands, and offers regular sales and discounts. The company also offers a range of services to help customers find the items they're searching for. The first store opened in London in 1778, initially as a drapers' store. In the following years, it expanded into a major department store chain with a worldwide presence. It is a top retailer of fashion, known for its exclusive designer brands and clothing. It also has a large online presence. Debenhams has continued to operate its online business despite a few stores closing due to the COVID-19 Pandemic. Boohoo Group purchased the company's websites and brand for a sum of PS55million. This transaction demonstrates the growing power shift from retailers burdened by brick-and-mortar investment to their more agile online counterparts. This trend is likely to continue as physical store sales are expected to decrease. Topshop Topshop is a fashion retailer that sells men's and women's clothing as well as accessories. It has a variety of lines that include Collections and Boutique. The company also provides an option to stylists that recommend clothes in accordance with the user's personal style and preferences. This is an excellent feature for fashion-conscious or indecisive individuals. The company's fortunes have changed towards the downwards and it now appears like the entire Arcadia group - including Dorothy Perkins, Topshop and Boohoo could be on the verge of crashing (Yahoo Finance 2012). The business's fortunes changed to the negative and it appears that the entire Arcadia Group - - which includes Topshop, Dorothy Perkins, and Boohoo -- could be headed towards collapse (Yahoo Finance 2012). What saved Topshop in the past was its unique selling point as the closest shopper on the high street was to catwalk fashions, but this was the reason it was ultimately sunk. When Asos and Boohoo began offering the same trendy trends at lower prices, consumers stopped visiting the stores in a flurry. Unintentionally Missguided, a British-based fashion website, sells trendy pieces that are inspired by the style of celebrities. The site has a feminine theme with pink and white. It also features different female models and clothes on its website. Customers can get free next-day delivery and a special discount for students on the website. The site is geared toward 16-34 year-olds and has an extensive selection of products. The brand is a competitor of Boohoo - a fashion retailer who also sells trendy clothes to the same target audience. The site has bold headings that include pictures of clothes. Boohoo allows users to sign up to their newsletter and receive email updates on new products. Nitin Pasi founded the company in the year 2000, describing its aesthetic as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions to its suppliers. However, the company was saved by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct. BooHoo The company was founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online retailer of fast-fashion based in Manchester. It has customers in more than 100 countries. Its own fashion label is developed and manufactured in the United Kingdom. The company also sells other brands, like Pretty Little Thing and Miss Pap. The business model of the brand is built on maximising profits by selling to young people who are seeking trendy and new clothing at low prices. This group, comprised of people under the age of 30 is a huge market segment globally. Boohoo employees enjoy a variety of benefits that include pension plans as well as bonus programs. The company also puts a lot of emphasis on employee wellness with onsite gyms, free healthcare cash plans, and mental health services. The company is renowned for its dedication to size-inclusivity. It provides detailed size charts for clothing sizes to assist shoppers in finding the right fit. Amazon As the world's biggest online retailer, Amazon's UK branch offers a vast selection of clothing, shoes and other accessories. You can also purchase items for your home, groceries and DIY tools. The site also features a variety of international brands and products. Other online stores worth a look include river island for trend led pieces inspired by catwalks and fashion of celebrities, Mango for affordable yet fashionable Spanish clothes that appear like a lot more expensive than they actually are as well as Lavish Alice, which is a must-visit for fashion-forward designs which are perfect for dressed up or casual days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are fans of the site's looks. Department chain John Lewis is another must-visit for fashion-conscious shoppers, given that their collections span every major category, including cosmetics and cutting edge electricals. They also have a broad range of household goods like unique tea caddies.