There are many websites that allow users to create an account free of charge and create their logo design to promote their business worldwide. After you have created your logo, you will be presented with tools that will help you create your brand identity design. All you need to do is select your logo type and provide your business name. They will send you the files for downloading and they will show you your logo. To ensure that the logo is easily recognizable on social media sites, keep it to a minimum. If your design is abundant with details, then it might get lost in the hustle and bustle of a social media site. I would suggest that you use no more then two colors. Social media is a great way to highlight your brand. Keep it simple. Next, visit some websites to see their packages. Different companies offer different packages with different benefits. You might find a package offering one design idea, but another package will offer you three, four, or even more. Logo concepts are basically different ideas/versions of your logo. You can easily choose the one that you like from the list of options. You can also ask them to revise one concept to make it better. After weighing the pros and cons of each package, you can make a decision about which one you want. It is easy to combine elements from different concepts to create the final design. This is why you should either create a top-quality design or hire professionals to help you. You want your business to have a professional appearance that people like, trust, and admire. This is what makes companies great. Take for instance Pepsi's logo now. They don't require any introduction. Pepsi are known worldwide but still they spent millions of dollars on changing their logo design to create an unforgettable design to people. This is why you should have your own logo design. Pepsi gives it importance, which is a sign that small businesses should not ignore it. Sometimes clients might disagree with your ideas. They might not approve of the logo you designed for them. They might go as far as requesting diametrically opposite. First, give them what is required and then show them what you think would be a better solution. If you idea has food for thought then is highly probable they will like it and take it up. This is passive persuasion. They will return to you if they require any artwork in the future, knowing the potential of your work. So whether you are creating your company logo design yourself or hiring someone to design it for, there are a few things you need to remember to make sure you create a quality design that people will love, admire, and trust. Let's look at them one at a while so you are familiar with all the key elements. A random design is not going to be liked by the company, or the customers. Therefore, it is important to add meaning and depth to the design. Designs that express unity or which signify the company's growth or its ideals will appeal better. Design that includes the company name has also been proven to be highly effective. This will help the customer identify the logo and company much better.